Monthly Archives: September, 2018

Month: September 2018

How to minimise wastage and leverage audience data for advertising campaigns

The other day I heard that an acceptable click-through rate for banner ads was between 0.10% and 0.30%, and that this was common in the industry. This shouldn’t be a surprise to marketers. You only ha …

South Africa Online – August 2018

Our latest South Africa Online infographic will tell you everything you need to know about internet consumption in South Africa for August 2018. This includes what their audience looks like, how they …

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