Interests in personal finance and careers

January 2021 saw strong growth in overall traffic with interests focused on personal finance and careers. This is in line with a seasonal increase in traffic, as people return to work after the December holidays. However, this increase was off a high base from record December traffic. Month on month, January saw a 16% growth …

Digital publishers in South Africa register record traffic

South African Digital publishers saw record December traffic levels. They relied on digital publishers for breaking news on the second wave of COVID-19. December’s usual trend is a month on month decline of about 15% in overall traffic, because of summer holidays and people having less screen time. However, December 2020 saw a 3% month on month …

South Africa Online August 2020

People looking for entertainment and fresh starts! Entertainment, cars, TV shows, job and property for rent were the major drivers for online traffic in August 2020.  This is evident as the sites that saw the biggest increases in online traffic during August delivered quality content around, automotive news, lifestyle, TV shows, general entertainment and music. On …

South Africa Online July 2020

At home entertainment and localized COVID-19 news are what draw people online in July 2020 July 2020 saw steady internet traffic across the board with internet traffic to local South African sites sitting at pre-COVID levels of just over 1 billion page views measured by Narratiive. There is still a broad interest in music, podcasts …